{"id":583,"date":"2020-10-03T16:25:35","date_gmt":"2020-10-03T09:25:35","guid":{"rendered":"https:\/\/www.boc.co.id\/kabar\/?p=583"},"modified":"2022-10-15T14:15:39","modified_gmt":"2022-10-15T07:15:39","slug":"ceo-boc-indonesia-beri-workshop-digital-marketing-di-universitas-katolik-parahyangan","status":"publish","type":"post","link":"https:\/\/cms.boc.co.id\/kabar\/ceo-boc-indonesia-beri-workshop-digital-marketing-di-universitas-katolik-parahyangan","title":{"rendered":"CEO BOC Indonesia Beri Workshop Digital Marketing di Universitas Katolik Parahyangan"},"content":{"rendered":"\n<p><strong>Program Studi Ekonomi Pembangunan Universitas Katolik Parahyangan Bandung<\/strong> mengundang CEO BOC Indonesia Hendra W Saputro untuk jadi pembicara pada workshop ekonomi kreatif dengan tema &#8220;<strong>Membangun Peran UMKM Muda dalam Menumbuhkan Ekonomi Kreatif Era Modern<\/strong>&#8220;.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"724\" height=\"1024\" data-src=\"https:\/\/www.boc.co.id\/kabar\/wp-content\/uploads\/2020\/10\/workshop-prodi-ekonomi-univ-parahyangan-724x1024.jpg\" alt=\"\" class=\"wp-image-584 lazyload\" data-srcset=\"https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/workshop-prodi-ekonomi-univ-parahyangan-724x1024.jpg 724w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/workshop-prodi-ekonomi-univ-parahyangan-513x725.jpg 513w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/workshop-prodi-ekonomi-univ-parahyangan-768x1086.jpg 768w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/workshop-prodi-ekonomi-univ-parahyangan.jpg 1000w\" data-sizes=\"(max-width: 724px) 100vw, 724px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 724px; --smush-placeholder-aspect-ratio: 724\/1024;\" \/><\/figure>\n\n\n\n<p>Workshop Economy Creative terselenggara pada hari Sabtu 3 Oktober 2020 sebagai bagian dari upaya untuk membantu para mahasiswa (Generasi Z) dalam mengembangkan usaha dan membantu UMKM untuk menuju ke standar modern.<\/p>\n\n\n\n<p>Pembicara yang mengisi workshop tersebut adalah:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Nuri Nuraeni: Kasi Pemberdayaan dan Pembangunan Usaha Mikro &amp; Fasilitas UKM Dinas KUMKM Kota Bandung.<\/li><li>Bu Temi Sumarlin : Ketua Bidang Pemasaran, Media, dan Kerjasama Ketua Organisasi GeKrafs<\/li><li>Hendra W Saputro: Technopreneur, Digital Marketer Entrepreneurial Activist, Blogger, Founder &amp; CEO BOC Indonesia, and Founder &amp; CEO Dongkrak.<\/li><\/ol>\n\n\n\n<p>Workshop sedianya terjadi offline namun karena pandemi Covid-19 harus terselenggara online secara webinar menggunakan zoom meeting. Sebanyak 150 lebih peserta mahasiswa dari seluruh Indonesia mengikuti workshop tersebut.<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img decoding=\"async\" width=\"725\" height=\"493\" data-src=\"https:\/\/www.boc.co.id\/kabar\/wp-content\/uploads\/2020\/10\/prodi-ekonomi-univ-parahyangan-workshop-725x493.jpg\" alt=\"\" class=\"wp-image-585 lazyload\" data-srcset=\"https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/prodi-ekonomi-univ-parahyangan-workshop-725x493.jpg 725w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/prodi-ekonomi-univ-parahyangan-workshop-1024x696.jpg 1024w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/prodi-ekonomi-univ-parahyangan-workshop-768x522.jpg 768w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/prodi-ekonomi-univ-parahyangan-workshop.jpg 1113w\" data-sizes=\"(max-width: 725px) 100vw, 725px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 725px; --smush-placeholder-aspect-ratio: 725\/493;\" \/><\/figure>\n\n\n\n<p>Hendra W Saputro yang juga founder dari <a href=\"https:\/\/dongkrak.co.id\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"DONGKRAK (buka di tab baru)\">DONGKRAK<\/a> Digital Marketing Workshop memberikan presentasi dengan materi taktis tentang pemasaran online menggunakan teknik digital marketing.<\/p>\n\n\n\n<p>Materi-materi yang tersampaikan ke peserta dari jam 12.00 WITA hingga 15.00 WITA adalah sebagai berikut:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Insight Potensi Internet<\/li><li>Online Market Research<\/li><li>Optimasi Website<\/li><li>Teknik Copywriting<\/li><li>Sosial Media Marketing<\/li><li>SEO, Search Engine Optimization<\/li><li>Video marketing<\/li><li>Optimasi Google Bisnisku<\/li><li>Marketplace tips<\/li><li>Email Marketing<\/li><li>Preview Google dan Social Media Ads<\/li><\/ul>\n\n\n\n<p>Workshop yang dimoderatori oleh dosen Deba Luthfia berlangsung interaktif dengan para pembicara. Semoga membawa manfaat.<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img decoding=\"async\" width=\"725\" height=\"492\" data-src=\"https:\/\/www.boc.co.id\/kabar\/wp-content\/uploads\/2020\/10\/deba-luthfia-prodi-ekonomi-univ-parahyangan-725x492.jpg\" alt=\"\" class=\"wp-image-586 lazyload\" data-srcset=\"https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/deba-luthfia-prodi-ekonomi-univ-parahyangan-725x492.jpg 725w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/deba-luthfia-prodi-ekonomi-univ-parahyangan-1024x696.jpg 1024w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/deba-luthfia-prodi-ekonomi-univ-parahyangan-768x522.jpg 768w, https:\/\/cms.boc.co.id\/wp-content\/uploads\/2020\/10\/deba-luthfia-prodi-ekonomi-univ-parahyangan.jpg 1116w\" data-sizes=\"(max-width: 725px) 100vw, 725px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 725px; --smush-placeholder-aspect-ratio: 725\/492;\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Program Studi Ekonomi Pembangunan Universitas Katolik Parahyangan Bandung mengundang CEO BOC Indonesia Hendra W Saputro untuk jadi pembicara pada workshop [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":586,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-583","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seminar-workshop"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/posts\/583","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/comments?post=583"}],"version-history":[{"count":1,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/posts\/583\/revisions"}],"predecessor-version":[{"id":587,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/posts\/583\/revisions\/587"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/media\/586"}],"wp:attachment":[{"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/media?parent=583"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/categories?post=583"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.boc.co.id\/kabar\/wp-json\/wp\/v2\/tags?post=583"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}